The book publishing game has changed dramatically over the last 10 years or so. If you know anything about the publishing industry, you know that even major publishers are scrambling to try to catch up with the fast-pace changes that are occuring. And the truth of the matter is, many of these major publishers don't have a clue as to which direction to take. You also know that it is never wise to totally self-publish your book because, quite frankly, in most cases, if you don't have a third party (i.e. label) helping you with publishing, your sales are going to suffer because most people are not going to buy a book from someone who published it themselves. With that said, we believe that God has led you in the right direction by choosing to publish your book with a company such as St. Paul Press. With a company like St. Paul Press, you get professional publishing options without having to deal with the hassle and long wait of publishing with a major publishing house (which can take up to 18 months once you sign a contract), or the skepticism and negative perceptions that come with publishing on your own. You are also able to stay on the cutting edge of changes in the publishing industry, such as the current changes that are occuring with rapid speed because of the increase in e-book readers and e-book reading. We thank God for your partnership as we continue to publish Christian books that glorify God and inspire people.

If you find some time, please read the articles below. They will be of benefit to you as you continue to write and publish for the glory of God.

May God grant you a blessed 2010.

It’s common knowledge in the publishing world that the best books don’t necessarily get published. Those authors with the biggest platform, those who the publisher knows will attract the most attention, get published. Basically, who will sell more books? You or a movie star? Forget the message. It's the messenger that counts in today's fading publishing business.

Every author believes his/her book will be the next American novel, or the next book to be on the New York Times Best Seller list for 104 weeks running. Some books that are horrible get this rating. Some books that are great never see the printed page. Thus, the odds of getting published by a “major” publishing house are rapidly failing, largely because “major” publishing houses are rapidly failing.

Three companies predict books will go the way of eight-track tapes. As a result, they are heating up the electronic reader market.

A year ago, Amazon.com introduced its Kindle reader that allowed people to download books right on it. The company emerged as a leader in the e-book market through its content delivery service. Partnering with Sprint to enable Kindle users to wirelessly download digital e-book content to Kindle through the Sprint EVDO network.

But, the market offers enough business for others to step in.

A sunny day with time to write your book, and then you cant get the creative juices flowing. You probably just need some ideas, a boost, a kick in the pants, whatever it is you need don't want to waste the day. So how can you overcome this debilitating situation and get going? Here are a few ideas:

1. Create a Collage of pictures clipped from magazines, surrounding your subject niche. For example; if your writing about horses, go and get several horse magazines and clip out any pictures that you feel are beautiful and moving.

2. Consider changing your Location, if your inside go outside. If you feel that going to the beach or a coffee house would help you write, grab the laptop and get going. Go wherever you can that you feel could get your juices flowing.

Marketing is the bugbear of many creative types, to the extent where the shy introverted writer is almost a cliché. Several excellent volumes take this fear and help the writer to run with it.

Every author needs to know something about the business of book marketing. Even if she is published by a conventional publishing house, the onus of promotion may fall squarely in her court. By gaining even a rudimentary sense of some of the many things an author can do to promote her book, she is ahead of the competition.